useful website stuff
6 Unexpected Things That are Reducing Your Website’s Effectiveness
1) You have a slider (carousel) on your homepage. Did you know that statistically, sliders just don’t perform well at all? According to Yoast, only 1% of site visitors actually click on the slide, and it’s almost always the first slide. But what else? They confuse...
Top 10 Tips for Website Maintenance for Small Businesses
1. Check all your contact information and contact forms 2. Check all your links – particularly the external links which can change over time 3. Read your website content carefully and check it still reflects your business. Check all the grammar and...
Do I need a Cookie banner on my website?
A quick guide for small business owners I have noticed a real increase in the number of websites that have a banner asking me to accept cookies in order to use the site. I thought it would be worth outlining just what the requirements are regarding cookies on websites...
Why are keywords important for your website?
So what are keywords and why are they important? Keywords are the ideas and topics that define what your content is about. In terms of Search Engine Optimisation (SEO), they're the words and phrases that people enter into search engines to find what they are looking...
How to plan a great website for your new business
You’ve had the idea, you’ve done the research and you’ve taken the plunge to set up the business of your dreams…. And now you need a website. Your website is your shop window to the world, often the very first impression people will have of your company so you know...
Why small business owners need an SSL Certificate on their website
Have you got an SSL certificate on your website? It’s the little padlock on the top left of your browser window and looks like this: If you don’t have one it looks like this: What is an SSL Certificate? The padlock shows that your site has an SSL certificate. An SSL...
What to do if your email gets hacked?
This has happened to two clients in the past week or so and caused no end of inconvenience and embarrassment. Suddenly loads of spam emails are being sent without your knowledge or consent to all your carefully nurtured prospects, suppliers and clients. So if a...
What to Include on your Website Pages. – A Guide for Small Businesses
Your website is your shop window to the world, it’s where people will check you out, see what you offer and find out how to contact you. So it’s really important you include all the right elements on your landing pages to maximise the effectiveness of your site A...
One year on… what I have learnt from running my web design business
This week a year ago I was on a family holiday in Devon having a bit of a panic. My first big opportunity to do a complete rebranding, website design project had turned up just before we left, and I was trying to pull together a proposal with no templates and no...